Project Summary:
About WGUC:
Classical 90.9 WGUC is a legacy radio station that recently celebrated its 50th anniversary.
In conjunction with a company-wide rebranding campaign, a site re-design was done to embrace the new identity, font and color pallet for the station.
Project Goal:
The redesign was also focused on providing better responsive design and improved engagement with a younger listening audience; while not alienating our long-term listeners and supporters, who rely on the station and take comfort on the familiar.